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A unique, readable account of the 20th century for the general reader. Informative and packed with detail, The Greatest Leap offers a clear and readable account of of the history of Britain and the World in the 20th century, one of the most exciting in the history of mankind... Beginning with the death of Queen Victoria and ending a hundred years later with the last New Year's Eve of the century, The Greatest Leap is broken into 10 chapters, with each looking at the history of a particular decade. From the 1900s to the 1990s, each chapter covers everything you need to know about the 20th century, from the beginning and end of wars to the births and deaths of important figures and ending on the last new year’s eve of the century. Inspired by narrative historians across the ages, The Greatest Leap is an easy read that will appeal to anyone interested in Britain and the world in the 20th century.
Find out about the story of a ruined castle on the top of a hill. Using the thumb index, you can whizz through time - days, weeks, years or sometimes even centuries - from one page to the next. It's an exciting trip! You can watch the castle being built, sit down at a feast with the lord and lady, then witness a full-scale siege in action. Now fast forward to centuries later to see tourists wandering among the ruins.
Every business faces the existential threat of competitors producing cheaper copies. Even patent filings, market dominance and financial resources can't shield them from copycats. So what can we do--and, what can we learn from companies that have endured and even prospered for centuries despite copycat competition? In a book of narrative history and practical strategy, IMD professor of management and innovation Howard Yu shows that succeeding in today's marketplace is no longer just a matter of mastering copycat tactics, companies also need to leap across knowledge disciplines, and to reimagine how a product is made or a service is delivered. This proven tactic can protect a company from being overtaken by new (and often foreign) copycat competitors. Using riveting case studies of successful leaps and tragic falls, Yu illustrates five principles to success that span a wide range of industries, countries, and eras. Learn about how P&G in the 19th century made the leap from handcrafted soaps and candles to mass production of its signature brand Ivory, leaped into the new fields of consumer psychology and advertising, then leaped again, at the risk of cannibalizing its core product, into synthetic detergents and won with Tide in 1946. Learn about how Novartis and other pharma pioneers stayed ahead by making leaps from chemistry to microbiology to genomics in drug discovery; and how forward-thinking companies, including China's largest social media app--WeChat, Tokyo-based Internet service provider Recruit Holdings, and Illinois-headquartered John Deere are leaping ahead by leveraging the emergence of ubiquitous connectivity, the inexorable rise of intelligent machines, and the rising importance of managerial creativity. Outlasting competition is difficult; doing so over decades or a century is nearly impossible--unless one leaps. Ultimately, Leap is a manifesto for how pioneering companies can endure and prosper in a world of constant change and inevitable copycats.
Find out about the story of a city. Using the thumb index, you can whizz through time - days, years or centuries - from one page to the next. It's an exciting trip! From it's humble beginnings as a small farming village, watch it grow into a Roman fortress town, a Viking trading centre and a medieval cathedral city. Watch it burn down, be rebuilt, suffer bomb damage in World War Two, then become a modern metropolis.
'Vivid, funny, exciting and inventive' Philip Pullman 'Has a magic all of its own' Bernardine Evaristo 'What an inspiration. The future just got so much better' Benjamin Zephaniah FIGHT CRIME, ACROSS TIME! Leaplings, children born on the 29th of February, are very rare. Rarer still are Leaplings with The Gift – the ability to leap through time. Elle Bíbi-Imbelé Ifíè has The Gift, but she’s never used it. Until now. On her twelfth birthday, Elle and her best friend Big Ben travel to the Time Squad Centre in 2048. Elle has received a mysterious warning from the future. Other Leaplings are disappearing in time – and not everyone at the centre can be trusted. Soon Elle’s adventure becomes more than a race through time. It’s a race against time. She must fight to save the world as she knows it – before it ceases to exist . . .