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All lettering is produced for a purpose. It is thus a reflection of the society producing it. In this comprehensive book, Nicolete Gray puts lettering back into its cultural context, demonstrating how it changes in relation to western art and society and providing examples of lettering from a broad spectrum of techniques and sources.
This comprehensive, well-illustrated volume ranges from the earliest pictographs and hieroglyphics to the work of 20th-century designers. Subjects include early writing forms; Roman lettering; runes and medieval hands; the Carolingian minuscule and derivative types; humanistic writing and derivative fonts; and much more. 89 complete alphabets and more than 165 additional specimens.
This grand compilation presents more than 250 depictions of the alphabet's changing forms, from handsome Roman letters cut in marble and delicate English courthand to sixteenth-century Greek initials and modern styles inspired by Gothic, Japanese, and other forms of writing. In addition to its intriguing survey of historical trends, this book also offers richly illustrated reflections on the artistic ability involved in rendering the alphabet. An introductory essay traces the evolution of the English alphabet, followed by a wealth of old alphabets arranged in order of date. Among the selection of modern alphabets are samples that offer evidence of how the surface — wood, stone, leather, mosaic — and the writing instrument — chisel, needle, brush, stylus, pen — can affect the character of the lettering. An assortment of ampersands and numerals concludes the volume, along with an index of illustrations arranged by artist, country, material and process, and style. Artists, graphic artists, historians, and anyone with an interest in calligraphy will appreciate the historic sweep and artistic range of this treasury of lettering.
Typography is always one of the designer's first considerations when it comes to making a statement, and in recent years the world of lettering and type has exploded in an unprecedented wave of creative discovery. Contemporary artists, typesetters, and designers of all kinds are exploring new horizons in illustrated and hand-drawn lettering, digitally rendered lettering, and 3D lettering. This collection—large in scope but petite in size—surveys the recent lettering renaissance, showcasing a diverse range of talent in gorgeous, eye-catching examples and profiling today's innovators. In a stunning little package that expertly combines a handmade feel with a modern aesthetic, this is the ultimate inspirational collection of contemporary lettering for design buffs and type enthusiasts alike.
The Complete Book of Calligraphy & Lettering provides expert instruction on the intricacies of traditional lettering techniques, as well as an introduction to contemporary hand-lettering formats. From selecting the appropriate tools, such as pens, nibs, brushes, inks, and papers, to learning optimal hand positioning and understanding the intricacies of lettering angles, heights, spacing, and strokes, The Complete Book of Calligraphy & Lettering will help lettering enthusiasts swiftly master their craft. Step-by-step lessons, practice templates, and a range of stunning alphabets demonstrate the breadth of artistic achievement that comes with practice and dedication. Four professional artists guide you through traditional calligraphy techniques, as well as an introduction to contemporary hand-lettering art forms, such as brush lettering and mixed media, for a well-rounded approach to the craft. Additionally, a short section on Chinese brush lettering and several mixed media lettering projects inspire creativity and demonstrate how calligraphy and lettering can be used in wider artistic contexts and projects. Including practice templates for several featured alphabets in addition to mixed media "bonus" projects designed to inspire artistic creativity, The Complete Book of Calligraphy & Lettering will inspire lettering enthusiasts of all skill levels to strengthen their existing skills and delve into new, lesser-known variations of the trend.
In an age of myriad computer fonts and instant communication, your handwriting style is increasingly a very personal creation. In this book, Margaret Shepherd, America's premier calligrapher, shows you that calligraphy is not simply a craft you can learn, but an elegant art form that you can make your own. Calligraphy remains perennially popular, often adorning wedding invitations, diplomas, and commercial signs. Whether it is Roman, Gothic, Celtic, Bookhand, or Italic style, calligraphy conveys class and elegance. Margaret Shepherd makes this ancient art form accessible in a completely hand-lettered technical guide that will: * Provide context for calligraphy as an art, exploring the rich tradition of hand-lettering and mapping the evolution of the most popular styles. * Give detailed technical advice on choosing pens, paper, and inks, setting up your workspace, mastering various pen angles, along with step-by-step illustrations to guide you as you practice. * Explain which alphabets are appropriate for different forms of writing. For example, the Roman alphabet works well for short, unpunctuated passages, while the Italic alphabet is more suited to informal everyday communication. * Encourage you to personalize your lettering by using variant strokes and interpreting how you would like the words to look on the page. * Inspire you with carefully chosen illustrations and examples, which bring letters to life. In Margaret Shepherd's own words, "Calligraphy trains not only your eye and hand, but your mind as well." Learn Calligraphy is the authoritative primer for this age-old craft, and will help develop a new appreciation for lettering as you discover your creative personality.
"Though there are many books about the history of the alphabet, virtually none address how that history came to be. In Inventing the Alphabet, Johanna Drucker guides readers from antiquity to the present to show how humans have shaped and reshaped their own understanding of this transformative writing tool. From ancient beliefs in the alphabet as a divine gift to growing awareness of its empirical origins through the study of scripts and inscriptions, Drucker describes the frameworks-classical, textual, biblical, graphical, antiquarian, archaeological, paleographic, and political-within which the alphabet's history has been and continues to be constructed. Drucker's book begins in ancient Greece, with the earliest writings on the alphabet's origins. She then explores biblical sources on the topic and medieval preoccupations with the magical properties of individual letters. She later delves into the development of modern archaeological and paleographic tools, and she concludes with the role of alphabetic characters in the digital era. Throughout, she argues that, as a shared form of knowledge technology integrated into every aspect of our lives, the alphabet performs complex cultural, ideological, and technical functions, and her carefully curated selection of images demonstrates how closely the letters we use today still resemble their original appearance millennia ago"--
Ubiquitous at boutiques and cafés, on Etsy and Pinterest, in stationery and home decor, the art of chalk lettering is hotter than ever. Valerie McKeehan, an Etsy standout whose work has been featured in magazines and websites from Good Housekeeping to RealSimple.com, teaches us everything we need to know to create gorgeous hand-drawn chalk designs. The book is also a practice space, with three foldout “chalkboards”—the inside cover and foldout back cover are lined with blackboard paper. In over 60 lessons, learn the ABCs of lettering (literally) and basic styles: serif, sans serif, and script. Next, how to lay out a design, combine various styles into one cohesive piece, add shadows and dimension. Master more advanced letter styles, from faceted to ribbon to “vintage circus.” Use banners, borders, flourishes. And finally, 12 projects to show off your newfound skills: including a Winter Wonderland Snow Globe; a smartphone-themed birthday card to text friends and family; a one-of-a-kind party invitation to create, photograph, and mail; and a bake sale sign guaranteed to put everyone who sees it in the mood for a cupcake!