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In this fifth edition of A Cognitive Psychology of Mass Communication, author Richard Jackson Harris continues his examination of how our experiences with media affect the way we acquire knowledge about the world, and how this knowledge influences our attitudes and behavior. Presenting theories from psychology and communication along with reviews of the corresponding research, this text covers a wide variety of media and media issues, ranging from the commonly discussed topics – sex, violence, advertising – to lesser-studied topics, such as values, sports, and entertainment education. The fifth and fully updated edition offers: highly accessible and engaging writing contemporary references to all types of media familiar to students substantial discussion of theories and research, including interpretations of original research studies a balanced approach to covering the breadth and depth of the subject discussion of work from both psychology and media disciplines. The text is appropriate for Media Effects, Media & Society, and Psychology of Mass Media coursework, as it examines the effects of mass media on human cognitions, attitudes, and behaviors through empirical social science research; teaches students how to examine and evaluate mediated messages; and includes mass communication research, theory and analysis.
A Cognitive Psychology of Mass Communication is the go-to text for any course that adopts a cognitive and psychological approach to the study of mass communication. In its sixth edition, it continues its examination of how our experiences with media affect the way we acquire knowledge about the world, and how this knowledge influences our attitudes and behavior. Using theories from psychology and communication along with reviews of the most up-to-date research, this text covers a diversity of media and media issues ranging from commonly discussed topics, such as politics, sex, and violence, to lesser-studied topics, such as sports, music, emotion, and prosocial media. This sixth edition offers chapter outlines and recommended readings lists to further assist readability and accessibility of concepts, and a new companion website that includes recommended readings, even more real-world examples and activities, PowerPoint presentations, sample syllabi, and an instructor guide.
"With this third edition of A Cognitive Psychology of Mass Communication, Richard Jackson Harris continues his examination of mass media's influences on our perceptions of ourselves and the world around us. Updates to this edition include the television shows, films, and telecommunications technologies that have developed throughout the 1990s, with particular consideration of computer-mediated communications such as the internet and the World Wide Web. Harris incorporates a wide variety of recent research studies into this edition and integrates theoretical perspectives more strongly throughout the book, with careful attention to the articulation of the cognitive. Real-world examples offer clear, relevant, and accessible demonstrations of the points discussed." "Appropriate for coursework addressing mass communication and its effects. A Cognitive Psychology of Mass Communication provides a unique perspective on mass communication in today's society and enables us to see more clearly how our perceptions of our world can be created and influenced by mass media."--BOOK JACKET.
The eighth edition of this text remains an indispensable resource for mass communication psychology and media effects courses. This book gives readers an in-depth understanding of how media affect our attitudes, thinking, and behavior. Continuing its academically rigorous yet student-friendly approach to this subject, the new edition has been thoroughly updated to reflect our current media landscape. Updates include new research and examples for an increasingly global perspective, an increased focus on social media, additional graphics, special end-of-chapter application sections, and an expansion in the list of references to reflect the latest research discussed. The book continues to emphasize the power of media, including social media, in affecting our perceptions of reality. There is also a detailed discussion of misinformation, disinformation, and fake news. Written in an engaging, readable style, the text is appropriate for graduate or undergraduate students in media psychology, mass communication psychology, and media effects courses. Accompanying online resources are also available for both students and instructors. For students: chapter outlines, additional review and discussion questions, useful links, and suggested further reading. For instructors: lecture slides, guidelines for in-class discussions, a sample syllabus, chapter summaries, useful links, and suggested further reading. Please visit www.routledge.com/9780367713553.
Our society has become characterized by aggressive media. Information is constantly at our fingertips – whether it be through the books, newspapers, and magazines we read, the television we watch, the radio stations to which we listen, or the computers that connect us to the world in a matter of seconds. We can try to limit our media exposure, but it is impossible to avoid all media messages. As a result, we psychologically protect ourselves by automatically processing the media to which we are exposed. Theory of Media Literacy: A Cognitive Approach comprehensively explains how we absorb the flood of information in our media-saturated society and examines how we often construct faulty meanings from those messages. In this book, author W. James Potter enlightens readers on the tasks of information processing. By building on a foundation of principles about how humans think, Theory of Media Literacy examines decisions about filtering messages, standard schema to match meaning, and higher level skills to construct meaning. A central theme of Potter′s theory is the locus that governs the degree to which a person is media literate. The locus is enriched by developing skills as well as good knowledge structures on five topics: media effects, media content, media industries, real world parameters, and the self. Key Features Presents the first social scientific theory of the process of media literacy Explores a broad range of literature on media literacy written during the past two decades Focuses on how the human mind works, especially in this mass media-saturated society Theory of Media Literacy is an essential resource to a wide audience within the media discipline. The book provides empirical researchers with direction to test the theory and extend our understanding of how the media affect individuals and society. Practitioners will find it helpful in developing strategies to achieve goals and, at the same time, avoid high risks of negative effects. In addition, new scholars will find it to be an excellent introduction to various media literacy research.
Part III emphasizes the various factors that influence the critical functions of message selection and processing central to a host of mass media application contexts.
'Solid and elegantly written introduction to its subject, up to speed with the current movements in the field, this is an excellent textbook for first-year students. The layout is well-conceived, and interspersed with Berger's own whimsical cartoons' - Sight and Sound
Historically, the social aspects of language use have been considered the domain of social psychology, while the underlying psycholinguistic mechanisms have been the purview of cognitive psychology. Recently, it has become increasingly clear that these two dimensions are highly interrelated: cognitive mechanisms underlying speech production and comprehension interact with social psychological factors, such as beliefs about one's interlocutors and politeness norms, and with the dynamics of the conversation itself, to produce shared meaning. This realization has led to an exciting body of research integrating the social and cognitive dimensions which has greatly increased our understanding of human language use. Each chapter in this volume demonstrates how the theoretical approaches and research methods of social and cognitive psychology can be successfully interwoven to provide insight into one or more fundamental questions about the process of interpersonal communication. The topics under investigation include the nature and role of speaker intentions in the communicative process, the production and comprehension of indirect speech and figurative language, perspective-taking and conversational collaboration, and the relationships between language, cognition, culture, and social interaction. The book will be of interest to all those who study interpersonal language use: social and cognitive psychologists, theoretical and applied linguists, and communication researchers.
Characterized by its multi-level interdisciplinary character, communication has become a variable field -- one in which the level of analysis varies. This has had important ramifications for the study of communication because, to some extent, the questions one asks are determined by the methods one has available to answer them. As a result, communication research is characterized by the plethora of both qualitative and quantitative approaches used by its practitioners. These include survey and experimental methods, and content, historical, and rhetorical analyses. A variety of tools has been developed in cognitive psychology and psychophysiology which attempts to measure "thinking" without asking people how they do it. This book is devoted to exploring how these methods might be used to further knowledge about the process of communication. The methods chosen have all been used extensively in cognitive and experimental psychology. Each chapter in this book is designed to describe the history of the method being introduced, the theory behind it, how to go about using it, and how it has already been used to study some area of communication. The methods introduced here vary widely in terms of the amount of equipment and training needed to use them. Some require only theoretical knowledge and a paper and pencil; others require more elaborate hardware and software for implementation. These methods also vary widely in terms of what sorts of variables they can be used to measure. Some of them adapt quite readily to traditional communication variables like persuasion, attitude change, and knowledge; others are more applicable to process type variables such as attention, arousal, involvement, encoding, and retrieval.
This volume explores how advances in the fields of evolutionary neuroscience and cognitive psychology are informing media studies with a better understanding of how humans perceive, think and experience emotion within mediated environments. The book highlights interdisciplinary and transdisciplinary approaches to the production and reception of cinema, television, the Internet and other forms of mediated communication that take into account new understandings of how the embodied brain senses and interacts with its symbolic environment. Moreover, as popular media shape perceptions of the promises and limits of brain science, contributors also examine the representation of neuroscience and cognitive psychology within mediated culture.