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This book brings together papers presented at the 3rd Conference of Research in Economics and Management (CIREG) held in Morocco in May 2016. With a focus on the challenges of SMEs and innovative solutions, they highlight the contribution of researchers in the fields of business and management, with all their micro and macro-economic aspects. They shed light on the universal scientific vision of the importance of SMEs with answers relevant to their local context and adapted to their specific national situation. The relevance of SME research lies in its heuristic value of analyzing change, rather than in constructing a category, a particularly useful empirical concept. This third volume is focused on marketing and human resources.
During its long history Persian culture has played a fundamental role in, and has made major contributions to, human civilisation. During the last few decades, scholarly interest in Persian culture, including its history, archaeology, art and architecture, has accelerated research into Persian cultural heritage. Scientific studies have provided information about knowledge on which Persian traditional buildings are based and methodologies used for their preservation. This book gives comprehensive information about Persian architectural heritage for scholars, students and practicing engineers in civil, structural, architectural, hydraulic, and restoration engineering, and other related disciplines.
During its long history Persian culture has played a fundamental role in, and has made major contributions to, human civilisation. During the last few decades, scholarly interest in Persian culture, including its history, archaeology, art and architecture, has accelerated research into Persian cultural heritage. Scientific studies have provided information about knowledge on which Persian traditional buildings are based and methodologies used for their preservation. This book gives comprehensive information about Persian architectural heritage for scholars, students and practicing engineers in civil, structural, architectural, hydraulic, and restoration engineering, and other related disciplines. The book focuses on the structural features of heritage architecture. It describes the construction materials used in architectural heritage structures, traditional construction technology and structural analysis of architectural heritage, arches, vaults, and domes. The book is not only a reference work but also contains theory written in such a way that it appeals to practising engineers, as well as students and researchers.
This volume encompasses the latest thinking on international business strategy and organization. It spans topics ranging from the influence of national culture on international business strategies, to the reorganization of corporate strategies in the context of the European single market. It represents an international coverage of the leading edge research findings in this area.